In the hospitality industry, your customer experience is defined by your client’s perception of quality and comfort. The condition of your property in the restaurant, retail and lodging industries is a critical component to your promise of value to your customer. Unfortunately, bathroom mirrors, fitting room mirrors, hotel room mirrors and and bathroom stalls have all become prime targets for aggressive vandalism through acid etching and other tagging methods. The issue can be persistent and at times, replacement becomes a cumbersome and never-ending cycle. If not addressed, this form of graffiti may translate to decreased customer satisfaction and potentially the loss of revenue and client base.
There are many new solutions to this growing trend, with the most innovative solution being removable surface protection films. These films can be clear for glass; or in a stainless steel, mirror or custom color finish to match a damaged substrate. The films hide graffiti damage and/or protect a vulnerable area from damage before it occurs. Should the surface be vandalized, the film is simply removed and replaced.
Here are a few studies of companies that have adopted surface protection films to combat aggressive graffiti while attaining significant cost and time savings in comparison to replacement.